20 - 23 Oct 2024 | Las Vegas

Healthcare Marketing Summit: Healthcare Data and Targeting Strategies in a Privacy-Focused World

Speakers:

About this Session:

This panel will assess the current data privacy and targeting landscape, including unknowns around Google Chrome cookies. We'll discuss strategies and best practices for effective healthcare targeting amidst increasing privacy regulations. We'll also talk about how to navigate these challenges while maintaining impactful campaigns. Moderator: Jason Lotkowictz, Head of Sales, Life Sciences, Kargo Andrew Rouse, VP Analytics, Marketbridge Margie Cukar, Sales Director, Life Sciences, Kargo