Hallmark, a leading healthcare workforce management company, has announced a strategic integration with CareRev, an on-demand workforce platform designed for acute care. This collaboration grants Hallmark customers access to CareRev’s network of over 35,000 per diem nurses, enhancing flexibility and optimizing staffing strategies. By integrating CareRev with Hallmark’s Einstein II platform, hospitals and health systems can seamlessly manage clinical staffing across all roles, including full-time, part-time, float pools, travel nurses, and now on-demand professionals.

As hospitals face staffing shortages and rising costs, CareRev’s on-demand workforce marketplace provides a cost-effective solution, allowing nurse managers to prioritize flexible, per diem shifts before resorting to expensive staffing agencies. This model ensures high-quality patient care while offering nurses greater work-life balance.

According to the 2025 Hallmark Workforce Trends Survey, flexible scheduling is a key factor in nurse satisfaction and career longevity, yet 59% of healthcare leaders cite technology limitations as a barrier to offering per diem roles. This integration directly addresses those challenges, enabling hospitals to efficiently tap into a flexible workforce while maintaining cost-effective staffing. Hallmark’s internal-first staffing methodology further reduces reliance on external agencies, supporting a more sustainable and economical workforce model.